Firm Offer

More of your HVAC leads become booked jobs — with one fixed-price offer they can actually say yes to

We write and host a single-service offer page for your residential HVAC company. The homeowner sees the price, what is included, and pays a deposit to book. You get clearer bookings from the inquiries you already receive.

The promise

If homeowners already find you — Google, referrals, your existing site — but too many inquiries die as “I’ll think about it,” the problem is often not your technicians. It is the offer.

A vague “Contact us for a free estimate” page asks the homeowner to do all the work. A fixed-price offer for one common job (AC tune-up, furnace clean & check, and the like) lets them decide today.

We give you that offer — on one page — written so it books, hosted so results can be counted.

Example SKU

AC tune-up — fixed price, what’s included / excluded, deposit to book. One service. One page. Homeowners stop guessing.

What you get

  1. One fixed-price offer, for one residential HVAC service you choose.
  2. A complete offer page: headline, what’s included, what’s not, price, deposit to book, and plain answers to objections homeowners actually raise.
  3. Hosting on our page with a booking/deposit form — so we can see how many visitors become deposits and booked jobs.
  4. A 14-day read after launch on that offer’s results (inquiries → deposits → booked jobs), compared with how that same kind of lead was converting before when you can share those numbers by email.
  5. One revision by email after you review the draft.

What you do not get

Who this is for

Residential HVAC owners who already get inbound inquiries and want a higher share of those inquiries to become booked, deposit-backed jobs — especially on routine work where a clear price beats a mysterious quote.

Not for: shops with almost no inbound leads; shops that mainly need someone to return every missed call; anyone who needs a phone sales process. We work by email only.

How it works

  1. You pay the pilot deposit.
  2. You email us: the one service, your price, what’s included / excluded, service area, and how homeowners usually reach you.
  3. We write the offer page and send the draft by email.
  4. You request one round of changes if needed.
  5. We put the page live. You send traffic you already have (site link, Google Business profile, email signature, existing ads) to that page.
  6. Homeowners who want the job pay a deposit on the page. You get the booking details and do the work.
  7. After two weeks we review the numbers together by email.

Pilot: $1,500  ·  Standard: $2,000

Work starts when the deposit clears. Delivery is by email. No discovery calls.

Pay the $1,500 pilot deposit

After you pay, reply to the receipt email with: company name, the one service, fixed price, included/excluded, cities you serve.

FAQ

Will this replace my website?

No. It is one offer page. Link to it from your site or profiles.

Do you take my leads?

Booking details go to you so you can run the job. We keep the page and form so booking rates on this offer can be measured. We are not your CRM.

What if my prices vary by house?

Pick a SKU that can be fixed (many tune-ups and clean & checks can). Jobs that must be quoted on-site are a poor fit for this pilot.

What if I need five services on the page?

Not in the pilot. One offer. Win on that, then add another later.

Do you guarantee more revenue?

We guarantee the deliverable: a clear fixed-price offer page, hosted, with measurement of that page’s booking rate. Revenue depends on your traffic, your service, and your follow-through on booked jobs.

Can we talk on the phone?

No. Email only — by design — so the work stays fast and written.

Pay the $1,500 pilot deposit

Questions: offers@firmoffer.co